Journal of Integrated Marketing Communications and Digital Marketing
Editor in Chief

Dr. B. R. Kumar
Professor & Director
Department of Master of Business Administration, Andhra Loyola College, Vijayawada, Andhra Pradesh, India
Email: rajeevkumar@andhraloyolacollege.ac.in
Editorial Board Members

Dr. Padmavathy. M
Assistant Professor
Department of Commerce,
SRM Institute of Science and Technology, Vadapalani, Chennai, India
Email: padmavam@srmist.edu.in

Prof. G. Vijaya Bharathi
Head of the Department
Department of Commerce, Yogi Vemana University, Kadapa, Andhra Pradesh, India
Email: vijayabharathi@yvu.edu.in

Dr. Vandana Mishra
Assistant Professor
Department of Humanities & Management, Veermata Jijabai Technological Institute, Mumbai, Maharashtra, India
Email: vsmishra@hs.vjti.ac.in

Dr. Thilagavathi. K
Associate Professor
Department of Commerce,
Saveetha School of Law, VND Nagar, Poonamallee, Chennai, Tamil Nadu, India
Email: thilagavathik.ssl@saveetha.com

Dr. Priyanka Suchak
Associate Professor
Department of MBA, School of Management, RK University, Rajkot, Gujarat, India
Email: priyanka.suchak@rku.ac.in